DIVERSE PROGRAM CHOICES
BBA in Global Business • Critical thinking, problem-solving skills and strategic mindset in various global business areas and trends • Global exposure and hands-on experience through a wide array of experiential learning • Nurture responsible business and community leaders on the basis of individual academic strengths, aspirations, and passions BBA in Professional Accounting • Solid foundation in financial accounting, managerial accounting, auditing, and taxation • International accreditations and partnerships including AACSB, ACCA, CPA Australia, and HKICPA • Specialized study areas such as Accounting Analytics and ESG BBA in Information Systems • Integration of IT knowledge to provide innovative business solutions • Application of IT management knowledge in real business projects through vacation/ year-long internships and corporate projects • Specialized options in Business Analytics and Information Systems Auditing
BBA in Management • Effective and efficient management of individuals and groups in business firms and non-profit organizations • Organizational administration including goal formulation, decision-making processes, organizational structure design, human motivation, and human resource development • Specialized options in Consulting, CSR & Sustainability and Human Resources Management BBA in Operations Management • Technical and managerial skills in planning, directing, and coordinating productive resources to manage mission-critical business processes in the most optimal way within the organization and its supply chain • Alignment of people, processes, and technology with hands-on application in company projects • Specialized options in Business Analytics and Supply Chain Management BBA in Marketing • Understand the market environment and consumer behavior through quantitative and qualitative marketing research • Practical, relevant, and interactive learning with extensive use of marketing cases, simulations and industry-related group projects that enhance students’ analytical and communication skills • Engagement of industry speakers who share real-world experience and practical tips in their respective industries
Students select and specialize in a Bachelor of Science (BSc) program or a Bachelor of Business Administration (BBA) program with single- or multiple-major in the following business disciplines after completing the common business foundation in Year 1.
BSc in Economics and Finance • Strong emphasis on the use of quantitative methods and techniques • In-depth understanding of the modern economy and public policy • Solid foundation for careers or further studies requiring strong analytical and quantitative skills BBA in Economics • How individuals and companies make decisions from multi-disciplinary perspectives • Dissect and analyze problems closely related to a company’s external environment and internal operations • Use of economic reasoning and data for sound business and policy decisions
BSc in Quantitative Finance • For high-caliber students with a strong desire to become quantitative finance professionals • Knowledge in quantitative trading, investment analysis and financial modeling • Quantitative skills of statistical & mathematical tools and computational programming BBA in Finance • Comprehensive understanding of financial management and investment analysis • In-depth knowledge in financial planning and risk management • Skills in financial analysis, budgeting and reporting relevant to careers in the finance field
More program highlights:
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